public relations | Mind Meld PR

The easy press release editing process we use with clients to pitch reporters, fast

Oct 4, 20233 min read

The easy press release editing process we use with clients to pitch reporters, fast

Editing a press release can be a beast of a process, but it shouldn't have to be. Let us present a cautionary tale, based on a true...

How not to do crisis PR. A heartbreaking case study from Taylor Swift

Jonathon Narvey

Nov 28, 20224 min read

How not to do crisis PR. A heartbreaking case study from Taylor Swift

To understand how (and how not to do) crisis PR, let’s take a look at how Ticketmaster handled its own PR fiasco.

May 26, 20222 min read

Lifewire. We need AI that can explain itself, says Travis Nixon

We love artificial intelligence. But no matter how great the benefits and results AI provides, we still don’t often know how it works....

Jonathon Narvey

Apr 26, 202217 min read

Elon Musk buys Twitter. Now what?

Well, Elon Musk did what he set out to do – the billionaire has successfully purchased Twitter. This takeover can be thought about in...

Forbes. Your actions to mitigate climate change are worth something, says Ted Dhillon

Kendall Saretsky

Feb 7, 20222 min read

Forbes. Your actions to mitigate climate change are worth something, says Ted Dhillon

More and more stakeholders are demanding businesses become more sustainable. But is it feasible at your organization? Environmental,...

Startup Thread. Test your candidate's skills, not their patience, says Qaid Jivan

Kendall Saretsky

Nov 16, 20212 min read

Startup Thread. Test your candidate's skills, not their patience, says Qaid Jivan

It's hard to find the right candidate for a job a the best of times. But hiring for a role you have no experience doing? That's even...

Forbes. "Put up or shut up," says FigBytes CEO, Ted Dhillon

Kendall Saretsky

Nov 4, 20211 min read

Forbes. "Put up or shut up," says FigBytes CEO, Ted Dhillon

In a recent Forbes piece, FigBytes CEO and founder, Ted Dhillon, explains how a data-driven approach to climate change might be the solution

Aug 20, 202125 min read

Pop your media bubble and think differently

Even before the pandemic, we all lived in our own media bubbles. Our points of view was shaped by our vantage point of the world. When we...

Lyle Neff

Aug 3, 20214 min read

How to be a thought leader

Thought leadership strategy involves a kind of high-value commercial speech that’s not quite journalism, and not quite marketing.

Entrepreneur. A niche business has to sell and educate simultaneously, says Joan Melendez

Patricia Graciano

Jul 30, 20212 min read

Entrepreneur. A niche business has to sell and educate simultaneously, says Joan Melendez

Building brand awareness can be a challenge for any new company. But for a super niche business that the media has yet to address? It is...

Apr 22, 20213 min read

How to leverage the results of a PR campaign

You got a media hit, congratulations! There’s nothing like the thrill of seeing your or your company’s name in the news. But a few days...

Apr 15, 20217 min read

Crisis PR conversations. What's Up with WhatsApp

Social media often becomes a breeding ground for misinformation, especially when it revolves around a corporate PR crisis. When untrue...

Mar 31, 20213 min read

How to measure the success of a PR campaign

When it comes to judging the success of any business venture, take a moment to rethink your metrics. Are you measuring the things that...

Mar 23, 20213 min read

Crisis PR takes leadership

Some of the most powerful and most innovative companies around have seen something akin to open revolts by their 'progressive'...